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The BNP Paribas Open in Indian Wells, California, saw record attendance of over 504,000, crowning 17-year-old Mirra Andreeva as the women's champion after her comeback victory against world No. 1 Aryna Sabalenka. Jack Draper claimed his first ATP Masters 1000 title by defeating Holger Rune in the men's final. The tournament, which has evolved significantly since its inception in 1976, continues to attract families and a younger fan base, bolstered by a long-term sponsorship extension from BNP Paribas.
BNP Paribas has renewed its title sponsorship of the BNP Paribas Open tennis tournament through 2029, solidifying its position as the longest-running title sponsor in the event's history since starting in 2009. The partnership, highlighted by the annual $20,000 BNP Paribas Open Scholarship for local high school students, reflects the tournament's growth and its impact on the Coachella Valley economy. The event continues to attract top players and large crowds, bolstered by significant investments from owner Larry Ellison since 2009.
Belinda Bencic has returned to the top 50 in the world tennis rankings, currently sitting at 45 after winning the Abu Dhabi tournament and reaching the quarterfinals at Indian Wells. In Brussels, EU foreign ministers are discussing military aid for Ukraine, with proposals for support ranging from €20 to €40 billion. In the Grisons, an anti-racism week is taking place, featuring 22 events from March 17 to 23, while a tragic avalanche in Valragn has left one climber severely injured. Cuira reported a surplus of over 10 million francs in revenue last year, exceeding budget expectations.
On March 16th, 17-year-old Mirra Andreeva faces world No. 1 Aryna Sabalenka in the BNP Paribas Open finals at Indian Wells, a prestigious tournament often dubbed the unofficial fifth slam. Despite Andreeva's impressive recent performances, Sabalenka's power and experience give her the edge, having dominated their previous matchups. The match promises high stakes, with both players eager to claim the title.
Aryna Sabalenka is heavily favored to win against McCartney Kessler at the BNP Paribas Open, with an implied winning chance of 82.6% compared to Kessler's 23.1%. The odds reflect Sabalenka's strong position in the match and the tournament overall.
Floki is set to sponsor the 2024 World Tennis League, taking place from December 19 to 22 at the Etihad Arena in Abu Dhabi. The event will feature top-ranked players like Aryna Sabalenka and Nick Kyrgios, alongside live performances from artists such as Bryan Adams and Akon. Floki's branding will be prominently displayed throughout the tournament, which aims to reach a global audience exceeding 46.4 million.
Floki is set to sponsor the 2024 World Tennis League, taking place from December 19-22 at the Etihad Arena in Abu Dhabi. The event will feature top-ranked players and live performances from artists like Bryan Adams and Akon, aiming to reach a global audience of over 46.4 million. Floki's branding will be prominently displayed throughout the tournament, enhancing its visibility in the sports arena.
Floki is set to sponsor the 2024 World Tennis League, taking place at the Etihad Arena in Abu Dhabi from December 19 to 22. The event features top-ranked players like Aryna Sabalenka and Nick Kyrgios, alongside live performances from artists such as Bryan Adams and Akon. Floki's branding will be prominently displayed throughout the tournament, which aims to reach a global audience exceeding 46.4 million viewers.
Aryna Sabalenka
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young tennis stars shine at record-breaking bnp paribas open in indian wells
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floki sponsors 2024 world tennis league in abu dhabi with star athletes
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floki sponsors 2024 world tennis league in abu dhabi with star athletes
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